October 2025

Why More Buyers Are Turning to New Construction This Year

There’s a trend taking hold in real estate right now: more buyers are choosing newly built homes. And it’s not just about getting the latest technology or modern floorplans. It’s because they may be able to get a better deal. Builders are offering serious incentives today, and people are jumping on them. In fact, new home sales just hit their highest level in over two years (see graph below): Why...

Why Smaller Markets Like Athens Are Becoming the New Real Estate Hotspots

For years, the buzz around Texas real estate centered on the big cities—Dallas, Houston, Austin. But lately, the conversation is shifting. More buyers are discovering that smaller towns like Athens offer something increasingly valuable: balance. As home prices and property taxes in major metros climb, people are rethinking what “home” really means. Many are trading long commutes and crowded...

Don’t Let Unrealistic Pricing Cost You Your Move

These days, you’re going to want to get your price right when you get ready to sell your house. Honestly, it’s more important than ever. Why? While you may want to list high just to see what happens, that’s a plan that can easily backfire, and it’s going to cost you in today’s market. And the risk isn’t just missing out on offers, it’s missing out on the move you needed to make in the first...